In the evolving landscape of customer success, organizations are faced with the challenge of balancing the personalized touch of human interaction with the efficiency and scalability of digital solutions. This presentation explores the strategic journey of moving from a human-first to a digital-first approach by implementing a customer education function. You will delve into the key components of this transition, examining how a robust customer education strategy empowers users, enhances self-service capabilities, and ultimately strengthens customer success outcomes. Join Tereza as we uncover practical insights, success stories, and best practices for establishing a customer education function that serves as the bridge between the human touch and the digital frontier in the pursuit of elevated customer success.