Avi Bhatnagar is an experienced B2B professional who has held various leadership roles in marketing and demand generation in companies such as ServiceChannel (a Fortive company), Commvault, Contrast Security, Synopsys and more. With 20+ years of experience, Avi has successfully led teams to drive growth, revenue, and innovation in the B2B sector. He has domain expertise on modern marketing best practices around AI, ABM, PLG, Integrated Marketing, and more. Avi is very passionate about Marketing and is a big advocate of ensuring marketing teams make data-driven decisions by converging creativity, technology & analytics.