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Christine

Lawther

Director, Customer Success

Sprout Social

As a Customer Success leader, Christine specializes in building scalable strategies that drive customer retention, revenue growth, and exceptional client experiences. With over a decade of experience managing high-performing teams and driving measurable outcomes, she thrives at the intersection of strategy, innovation, and leadership. At Sprout Social, Christine leads high-impact teams that drive adoption, growth, and retention by harnessing data-driven insights, automation, and cross-functional collaboration.

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16 April 2025 09:00 - 09:30

Journey mapping with AI: Smarter touchpoints, happier customers

What if you could predict customer needs before they even arise? In this session, Christine, Director of Customer Success at Sprout Social, explores how AI revolutionizes customer journey mapping by uncovering hidden insights, automating touchpoints, and enhancing personalization. This presentation will showcase how AI-powered analytics optimize interactions, drive engagement, and proactively improve customer experiences. You will gain practical strategies to leverage AI for smarter, more intuitive touchpoints—leading to happier, more loyal customers.