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Francesco
Catapano
Global Director, Customer Support
ActiveProspect
Francesco is the Global Director of Customer Support at ActiveProspect, where he inspires and leads a worldwide support organization with a focus on long-term strategy and operational excellence. He drives team performance by setting clear goals across efficiency and customer satisfaction metrics, including resolution time, CSAT, and resolution rate. Francesco oversees middle and senior managers, guiding annual plans, daily operations, and partnerships to ensure seamless execution. He also leads the quality team, fostering a strong, quality-driven mindset dedicated to delivering customer delight. Passionate about continuous improvement, he leverages customer insights and trends to shape innovative support strategies and drive impactful results. By cultivating a positive team culture and partnering closely with customer success leadership, Francesco ensures every interaction contributes to a seamless and engaging customer experience.
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16 April 2025 12:15 - 12:45
Quality by design: Embedding assurance and standards into proactive support operations
Proactive support is most effective when quality is built in from the start. In this session, Francesco Catapano, Director of Customer Support at ActiveProspect, will explore how embedding assurance processes and standards into support operations drives consistency and reliability. Attendees will learn strategies for designing workflows, defining metrics, and implementing best practices that prevent issues before they reach the customer. The session will highlight how structured quality measures empower support teams to act confidently, improve customer satisfaction, and reduce operational risk. This presentation will illustrate the measurable impact of integrating quality by design into everyday support practices. Participants will leave with actionable insights to elevate their support operations and create a foundation for scalable, proactive service.