13 May 2026 09:45 - 10:15
From onboarding to retention: Product adoption strategies for small businesses
Small businesses don't come with a dedicated CSM or a formal success plan. So how do you get them onboarded, adopted, and sticking around? In this session, Carolina Nemi shares how her team at Indeed.com approaches onboarding at scale for small business customers, where the goal isn't just getting clients live, but driving product adoption early enough to make their journey genuinely successful. A fresh perspective on what retention looks like when there's no traditional book of business.