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Doug
Norton
Senior Director, Head of Customer Success
BILL
At BILL, a leader in financial automation software, Doug heads customer success programs for BILL's AP/AR business unit, including pre-sales solutions consulting, implementation consulting, and customer success management teams. His responsibilities include GTM revenue strategy and operations, planning & forecasting, systems & tools, voice-of-the-customer alignment with product, marketing and support, customer relations, and account management.
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16 April 2025 13:45 - 14:15
First impressions count: Measuring onboarding success
Effective onboarding lays the foundation for long-term customer success, but how do we truly measure its impact? This session explores the most important metrics for evaluating customer onboarding performance, from time-to-value and product adoption rates to engagement scores and retention indicators. Learn how to align your onboarding KPIs with broader business goals, identify early warning signs, and optimize your processes for lasting customer satisfaction and growth.