13 May 2026 09:00 - 09:30
Churn starts on Day 1: aligning onboarding, Customer Success, and renewals
Most organisations treat churn as a renewal problem, but in reality it starts much earlier — often during onboarding. This session explores where revenue is actually lost across the customer lifecycle, from misaligned expectations in sales to unclear ownership in onboarding and weak handoffs into renewals. We'll break down the three most common failure points and share a practical framework to align onboarding, CS, and renewals to improve retention outcomes. Attendees leave with simple, actionable ideas they can apply immediately.